Test wording with cognitive interviews: ask participants to paraphrase each descriptor and explain their ratings. Watch for hesitation, misinterpretation, or social desirability bias. Small trials expose friction early, saving time later and ensuring smoother rollout to diverse teams with varied experiences.
Test wording with cognitive interviews: ask participants to paraphrase each descriptor and explain their ratings. Watch for hesitation, misinterpretation, or social desirability bias. Small trials expose friction early, saving time later and ensuring smoother rollout to diverse teams with varied experiences.
Test wording with cognitive interviews: ask participants to paraphrase each descriptor and explain their ratings. Watch for hesitation, misinterpretation, or social desirability bias. Small trials expose friction early, saving time later and ensuring smoother rollout to diverse teams with varied experiences.
All Rights Reserved.